memo: lessens from Steve Jobs

from  The Top Ten Lessons Steve Jobs Taught Us (Forbes)

1. The most enduring innovations marry art science
2. To create the future, you can’t do it through focus groups
3. Never fear failure
4. You can’t connect the dots forward – only backword
5. Listen to that voice in the back of your head that tells you if you’re on the right track or not
6. Expect a lot from yourself and others
7. Don’t care about being right. Care about succeeding
8. Find the most talented people to surround yourself with
9. Stay hungry, stay foolish
10. Anything is possible throught hard work, determination, and sense of vision

from What I learned from Steve Jobs (Cnet, Guy Kawasaki)

1. Experts are clueless
2. Customers cannot tell you what they need
3. Jump to the next curve
4. The biggest challenges beget best work
5. Design counts
6. You can’t go wrong with big graphics and big fonts
7. Changing your mind is a sign of intelligence
8. “Value” is different from “price”
9. A players hire A+ players
10. Real CEOs demo
11. Real CEOs ship
12. Marketing boils down to providing unique value
    Bonus: Some things need to be believed to be seen.

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